While other practices are over-booked and turning away new patients, you have a chance to capture a patient base looking for a new dental home.
Marketing budgets of other practices have halted, which means if you have the capital to invest, this is your chance to greatly expand your reach. Investments in marketing over the next few months will have one of the greatest returns into the future.
Growing your practice in a post-COVID world begins with sending the right message. Here are the four essential messages driving our custom marketing strategies:
You cannot over-communicate safety as you reopen. Make your extra PPE expense work for you by leveraging it in your marketing.
Patients need to know that dentistry is not elective, but essential to oral health, overall health, and a strong immune system.
With a backlog of existing patients to reschedule, most practices will be booked solid for months. Communicating availability and open slots for new patients sets you apart.
With many still on unemployment and unsure of their future, affordability is a major concern. Messaging that acknowledges and answers this issue with affordable options will win.
Our custom marketing strategies are designed to restart your practice and create growth throughout the year.