The Setting – Ohio

While this practice had an amazing, eye-catching building and a great reputation through the area, they were absent of a powerfully distinctive brand.  We discovered a story that was disjointed, vague and inconsistent along with a marketing budget that was scattered and ineffective. All this led to frustratingly slow growth.

The Story

Our 8E8 Brand Creator process revealed the highly unique nature of this spa-like, creatively different dental experience.  One patient said it best,   “What if going to the dentist was the most relaxing hour of your week?”  We instantly knew we had to tell a story of a dental practice that was “different.”  We crafted a brand that fits them perfectly…

The use of the asterisk has contributed to compelling design elements and specialized messaging opportunities.

In the last 4 years...

Monthly New
Patient Increase


Client bought two additional practices in the same region.

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