Dental Practice Video

An article about preparing for a content session with photo and video coverage of your dental practice

This guide will help you navigate using your new photos and videos in your marketing. No stress, just simple actions and ideas.

No matter how media and marketing change, authentic human stories never get old. One could argue that especially in this day and age, when we’re inundated with ads and media constantly, authentic stories are like a refreshing oasis in the land of marketing. That’s why we like to focus so much on your story, and video is one of the best ways to do that. 

You’ve heard us say it a hundred times, but we stand behind the statement stronger each time. Your story is worth it. It’s worth sharing in words and more than that, worth sharing through visuals that accurately represent the heart behind your business. 90% of the information processed by the brain is visual, so let’s take advantage. 

During these current unprecedented times facing the COVID-19 crisis, more epic stories are waiting to be told. The truth is, keeping a business afloat through this epidemic is an amazing accomplishment in and of itself, but what people really want to know is how you were able to survive. Don’t leave your audience with more questions than answers, instead tell them the story you want to share.